Monday 18 October 2010

Next Generation Retail- E-Commerce Expo- Olympia

A recent report announced that ecommerce technology is a retail investment priority , and yet another announced that the UK’s online retail industry will double in size over the next ten years , suggesting that more than ever, retailers are now taking online seriously.

The majority of retailers have had an online presence, if not a fully transactional site for some time, but as technology and consumer need evolves quickly many of these sites are not performing at an optimum level.

I am looking forward to hearing from Jonathan Bowers, Communications Director, UKFast to see how they suggest we use social media to engage and retain with customers.

I will be interested discuss how retailers can take their site to the next level and how they create a balance between branding, user experience and technology.

Good Line up in the Social Media Stream.

10.00 Ways to Optimise Your Web Site and Increase Customer Conversion
Andrew Piggott, Managing Director, Incutio
Kyle York, VP of Sales and Marketing, Dyn Inc

11:30 - 12:00 Social media and Email Marketing:

Best practice and future trends across the European market
Daniel Harari, Marketing Director, emarsys

12:15 - 12:45 User Generated Content and the impact of Bing on online shopping in the UK
Tom Hyde, Teamleader E-Commerce, Ciao, Microsoft LTD

13:00 - 13:30 SEO in the real world - Avoid the myths and mystery to deliver real returns
Magnus Linklater, Business Development Director, Smart Traffic

13:45 - 14:15 Social Commerce: Add a new dimension to your business and reap the rewards
Herve Bourdon, VP International Marketing, Oxatis
Tania Chamma, UK Country Manager, Oxatis


http://www.ecommerceexpo.co.uk/

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